Mikesell's National Potato Chip Day Campaign

The goal of this project was to:
1. Share Mikesell's facts and why it is the best, high-quality, family-owned chip brand.
2. Have users interact with our socials, increasing engagements and viewership organically.
3. Boost our community by hosting multiple giveaways throughout March 14th, National Potato Chip Day.

I wrote all campaign copy, conducted the giveaways, and updated all social platforms to have consistent messaging leading up to the big day.